URINE ALBUKIT - Personal Kidney Care Kit

About the Project

After a 15-year-long research done at Kanpur Test House, Kanpur, by the applicant (Sarabjeet Singh Johar), he has developed this novel life-saving, and simple kit with the help of which any one can check the true health status of his/her kidney within seconds. The kit, named as URINE ALBUKIT, selectively identifies the urinary protein---albumin---a condition called albuminuria in particular or proteinuria in general. When kidneys are working properly, albumin should not be present in the urine. But somehow when the kidneys are damaged, small amounts of albumin start leaking out into the urine, which is a red alert indicating some serious threat to kidneys. Such a dangerous condition is often faced by persons suffering from diabetes, cardiovascular problems, hypertension, etc. The dangerous presence of albumin and other proteins in urine can only be easily detected by the applicant’s kit, and that too at negligible cost. This kit can certainly save millions of lives if launched universally.

If you ask any common man – do you have an apparatus or tool for monitoring your blood pressure or sugar level / Diabetes health screening at your home ? Then out of ten, surely some 4 or 5 persons will answer “YES” . But if you further ask them if they are also having the facility to check the state of health of their kidney ? Then, the emerging answer would be a big “NO”. This is because none of them is aware of the existence of any such home test facility for personal kidney-care. But now to the great relief of every one, we are pleased to bring to the notice of all people of the world about the invention of a diagnostic device called URINE ALBUKIT. To remain fit and free from kidney complications, occasional testing for the presence of albumin in the urine is essential even for normal and healthy persons.

By the use of this One-Minute Home Test Kit it has now become possible to carry out detection, prevention, and monitoring (through urine), of any minor, major, or total kidney damage.

Thus, the theme of the new kit is :

Take care at home of your very-very precious kidney,
Without visiting doctors in London, New York, or Sydney !

Project Action Plan

Project Action Plan

1.Funding : ‘Urine Albukit’ now needs to be given a final commercial shaping, as early as possible, from the present prototype model to the commercially ready-for-use form in the hand of the consumers. We wish for a global marketing of our kidney-care kit, and for this purpose we would be needing Funding for manufacturing and global marketing of this vital kit for the benefit of a large chunk of mankind suffering from the kidney ailments. Following the receipt of funds the following desirable steps would be undertaken - Purchase Of Land, Building, & Raw Materials , And Arranging A Work Force Of Employees

.Funding : ‘Urine Albukit’ now needs to be given a final commercial shaping, as early as possible, from the present prototype model to the commercially ready-for-use form in the hand of the consumers. We wish for a global marketing of our kidney-care kit, and for this purpose we would be needing Funding for manufacturing and global marketing of this vital kit for the benefit of a large chunk of mankind suffering from the kidney ailments. Following the receipt of funds the following desirable steps would be undertaken - Purchase Of Land, Building, & Raw Materials , And Arranging A Work Force Of Employees
Located in:,

2URINE ALBUKIT KIT : SALES & DISTRIBUTION STRATEGY DISTRIBUTION OF KITS To ensure that an adequate number of kits reaches to end-users, appointment of kit project managers shall be made, who will oversee the following : • Demand estimate ; • Selection of distributors, distribution outlets, and routes ; • Supply of kits on a regular schedule ; and • Monitor distribution process to determine resupply. The kit project manager should establish the distribution strategy in consultation with the groups and individuals who will be involved in kit distribution, including local doctors, hospitals, nursing homes, nongovernmental organization (NGO) managers, government health managers, commercial retailers, and shopkeepers. Communicating with these groups will help ensure that distribution meets and maintains the demand. Develop kits in collaboration with the ministry of health (MOH), the government may be able to assist with national distribution. If the government (or MOH) purchases the kit, it can then be distributed as samples to health workers and doctors during their training sessions. The government also can provide a subsidy in the form of tax-free sales, which would help maintain the low retail price of the kit to support those practices. To further promote distribution, the government can undertake public service announcements in the press as well as on radio and television that could create interest in 'Kidney Health Awareness.

URINE ALBUKIT KIT : SALES & DISTRIBUTION STRATEGY DISTRIBUTION OF KITS To ensure that an adequate number of kits reaches to end-users, appointment of kit project managers shall be made, who will oversee the following : • Demand estimate ; • Selection of distributors, distribution outlets, and routes ; • Supply of kits on a regular schedule ; and • Monitor distribution process to determine resupply. The kit project manager should establish the distribution strategy in consultation with the groups and individuals who will be involved in kit distribution, including local doctors, hospitals, nursing homes, nongovernmental organization (NGO) managers, government health managers, commercial retailers, and shopkeepers. Communicating with these groups will help ensure that distribution meets and maintains the demand. Develop kits in collaboration with the ministry of health (MOH), the government may be able to assist with national distribution. If the government (or MOH) purchases the kit, it can then be distributed as samples to health workers and doctors during their training sessions. The government also can provide a subsidy in the form of tax-free sales, which would help maintain the low retail price of the kit to support those practices. To further promote distribution, the government can undertake public service announcements in the press as well as on radio and television that could create interest in 'Kidney Health Awareness.
Located in:,

3DEVELOPING A KIT PROMOTION STRATEGY We will develop a strategy for promoting kits. These promotional activities will be one component of a larger communication strategy that focuses on kidney care issues. Promoting URINE ALBUKIT The use of the kit must be actively promoted with potential users during world health day, world kidney day, world heart day, world hypertension day, etc. The promotional process should also be strengthened and carried out during meetings with manufacturers, distributors, wholesalers, and retailers. Developing Promotional Materials Kits promotional materials can include a range of items, depending on the target audience. For example, audio-visual materials are more appropriate for less-literate masses, while shop owners may be more interested in using materials that can be displayed in their store. The promotional materials may include : banners, kit logo printed on fabrics graffiti, etc. leaflets, posters promoting Kidney care, key chains, stickers, etc. . Mass Media Both radio and television are available to tens of thousands of villagers and peri-urban population. The messages broadcast through both these media are extremely effective in raising awareness about kidney’s health. In many countries, the government, often in collaboration with the United Nations Children’s Fund (UNICEF) and other United Nations (UN) agencies, subsidizes both radio and television programs and public service announcements containing socially beneficial messages. UNICEF offices often have a specialized staff skilled in creating radio and television programs that integrate key messages on kidney care. The involvement of the government and UN agencies in promoting the kit is an important form of subsidy. Mass media is extremely effective in raising awareness and motivating people to change their thinking pattern. Ensuring Satisfaction Client satisfaction is extremely important to promote the kit. Clients who are pleased with their use of the kidney care kit will encourage others to use it. The factors which will be taken care of to ensure satisfaction will be : • affordability and ease of obtaining the kit, • ensuring a regular supply of the kit, • appropriate use of the kit, • quality of the kit reagents, and • willingness of the user to recommend the kit to others.

DEVELOPING A KIT PROMOTION STRATEGY We will develop a strategy for promoting kits. These promotional activities will be one component of a larger communication strategy that focuses on kidney care issues. Promoting URINE ALBUKIT The use of the kit must be actively promoted with potential users during world health day, world kidney day, world heart day, world hypertension day, etc. The promotional process should also be strengthened and carried out during meetings with manufacturers, distributors, wholesalers, and retailers. Developing Promotional Materials Kits promotional materials can include a range of items, depending on the target audience. For example, audio-visual materials are more appropriate for less-literate masses, while shop owners may be more interested in using materials that can be displayed in their store. The promotional materials may include : banners, kit logo printed on fabrics graffiti, etc. leaflets, posters promoting Kidney care, key chains, stickers, etc. . Mass Media Both radio and television are available to tens of thousands of villagers and peri-urban population. The messages broadcast through both these media are extremely effective in raising awareness about kidney’s health. In many countries, the government, often in collaboration with the United Nations Children’s Fund (UNICEF) and other United Nations (UN) agencies, subsidizes both radio and television programs and public service announcements containing socially beneficial messages. UNICEF offices often have a specialized staff skilled in creating radio and television programs that integrate key messages on kidney care. The involvement of the government and UN agencies in promoting the kit is an important form of subsidy. Mass media is extremely effective in raising awareness and motivating people to change their thinking pattern. Ensuring Satisfaction Client satisfaction is extremely important to promote the kit. Clients who are pleased with their use of the kidney care kit will encourage others to use it. The factors which will be taken care of to ensure satisfaction will be : • affordability and ease of obtaining the kit, • ensuring a regular supply of the kit, • appropriate use of the kit, • quality of the kit reagents, and • willingness of the user to recommend the kit to others.
Located in:,

Who will this help Rise

All healthy individuals of the world,
Diabetics,
Cardiac patients,
Hypertensive Patients
and known kidney patients require the kit.
All State Governments of the world can also benefit for launching kidney care campaigns for their general population. The doctors wishing for an on the spot checking of the status of the kidney health of their patients are also expected to use this kit. The WHO, UNICEF and Kidney-care organizations in different countries can also use the kit for achieving their health monitoring goals.

How will this help them Rise?

URINE ALBUKIT would help in preventing countless premature deaths occurring allover the world every year owing to the undiagnosed or undetected kidney damage in unaware persons. Albumin’s presence in urine is a classic sign of kidney disease. When kidneys are somehow damaged then small amounts of albumin leak out into the urine without producing any symptom. Otherwise, for a common man, there’s no easy way to evaluate the dangerous presence of albumin in one’s urine. The pathologists and doctors never issues any red alert even after finding strong positivity for albumin in patient’s urine. This medical negligence eventually drags the patient to dialysis chamber. The applicant’s kit can effectively prevent this catastrophe

Project Champion

SARABJEET SINGH JOHAR

SARABJEET SINGH JOHAR
I am a chemical scientist involved in R & D work for the benefit of the human society as well as the industry.

Project Location

This Project Needs

Funding
₹50000000

Can you contribute any of the above?

Project Keywords

Similar Projects

Change India - Forum

Compressed Air Driven Cycle Rickshaws

Vsmart screens